Wednesday, March 28, 2012

Five Steps to Profit from Google Adwords



Although I was marketing online since 1997 and was making



money on the Internet, as soon as I discovered the famous



GoogleCash ebook I was instantly hooked. It seemed so easy



to profit from Google Adwords: just join an affiliate



program, promote it on Google Adwords pay per click (ppc)



search engine starting from only five dollars, and watch



your profits soar...

However, soon I realized that it was not that simple. You



must know how to select profitable affiliate programs, how



to research keywords and group them in ad groups, how to



bid and manage your campaigns, how to track your keywords



and ads, etc.

The subject was very interesting for me and I just kept



reading a great deal of information related to making



income with Google Adwords: ebooks, guides, tutorials and



e-mail courses.

After trying to implement the knowledge gained in



practice, after long trial and error months, I was finally



making profit and not losing my money.

Here are five little-known steps that you should take in



order to profit from Goolge Adwords:

1. Target profitable two-tier or residual income niche markets.

2. Use effective tools and software for your Google Adwords keyword research.

3. Get a domain name, a hosting account, and create a simple landing page with an opt-in form.

4. Promote your landing page with Google Adwords and capture your visitors' e-mail addresses.

5. Follow up with your subscribers and profit by pre-selling your niche products or services.

Let's quickly analyze each of the steps outlined above and



see why you should stick to the plan if you want to



maximize your income from Google Adwords.

Promote Profitable Niche Two Tier Or Residual Income



Products And Services

First, the products or services that you will promote with



Google Adwords should target a niche where people have lots



of money and are willing to spend it.

Second, you can make much more money if you advertise



two-tier or residual income products or services.

Usually, majority of Google Adwords books teach you to



choose an affiliate program from publisher networks like



ClickBank, Commission Junction, LinkShare, etc. But these



are the programs that everybody use. So, try to do a



research on two-tier or residual income programs in your



target niche, and you may be surprised with the results...

Two-tier programs reward you for signing up affiliates.



This way you earn commissions not only on your sales, you



earn commissions on their sales too.

A good example of residual income programs are web hosting



affiliate programs where you can profit from your sales



lifelong!

Use Effective Tools for Your Google Adwords Keyword Research

First, did you know that you can spy on your competitors



keywords by using an amazing tool called GoogSpy:

http://www.googspy.com

Simply, enter a domain name of your direct competitors and



see what keywords they are bidding on. This little-known



secret could make your online profits soar instantly.

Second, as you probably know, the competition among



advertisers in ppc marketing is fierce. That's why you



should avoid using only free keyword research tools like



Overture's Keyword Selector:

http://inventory.overture.com/d/searchinventory/suggestion

You will miss lots of profitable keywords if you do so. To



succeed with ppc the only tool that works is WordTracker:

http://www.adwords-revealed.com/wordtracker

You should take at least a one day's subscription when you



are ready for your keyword research.

Get a Domain name, a Hosting Account, and Create a Simple



Landing Page

If you don't have your own web site for your niche product



or service that you advertise with ppc search engines, you



are leaving money on the table. Here's why...

Capture Your Google Adwords Visitors' E-mail Addresses

Yes, you can promote affiliate links directly with Google



Adwords. However, this way you will lose lots of prospects



that could be contacted later.

Picture this...

When you promote an affiliate link you drive traffic



directly to your affiliate web site. If a visitor doesn't



purchase the product or service immediately, the chances



are he or she will never purchase from your affiliate link



again.

Of course, top affiliate programs place cookies on their



web site visitors' browsers. This way you get paid even if



your referral returns to your affiliate web site later.



That's why it is important to select the best affiliate



programs from the beginning.

If you can achieve 1% visitor to sales conversion ratio



(it means 1 sale from 100 visitors) with Google Adwords -



you have a winner!

Imagine... What if you could set up a simple opt-in form



on your landing page and write a great copy encouraging



your visitors to subscribe to your newsletter or an e-mail



course? You would enjoy not 1% but 20 - 30% visitor to



subscriber conversion ratio when driving targeted traffic



to your web site with Google Adwords!

You see, when you capture email addresses, you build a



list. And, as they say - money is in the list!

Follow Up With Your Subscribers and Pre-Sell Your Products



and Services

This step is where you make real profit. Simply, create



quality targeted content in your newsletter or ecourse and



follow up with your prospects using autoresponders.

It is said that online products and services are sold



after 7 - 9 follow up messages. Besides, you can contact



your subscribers anytime later as new quality products hit



your targeted niche market.

This simple surefire action plan should help you boost



your homebased Google Adwords business profit instantly. As



you can see, without a web site you cannot profit as much



as you could by simply creating a one-page website.



Gerardas Norkus has been marketing online since 1997. Take advantage of his battle tested Google Adwords marketing strategies that could quietly make you huge profits every single month. Take 7-part e-mail course at: [http://www.adwords-revealed.com]




Article Source:
http://EzineArticles.com/?expert=Gerardas_Norkus






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