Saturday, April 7, 2012

Article Promotion Secrets - 6 Effective Secrets to Explode Your Article Writing



Everyone's looking for something. By finding out what your potential customers are looking for and helping them get it, you can easily establish your business online. Learn to use short, informative, well-written articles to reach customers and meet their needs. Article marketing can help you connect with your specific customer base and also establish yourself as a trusted leader in your field.

Learn the immediate benefits of article marketing for yourself. It's easy to get started with these six secrets:

1. Pick topics strategically. Research the market in order to find a need that you can meet, and choose a topic that would interest someone with that need. If you develop content that fits what people are looking for and distribute it accordingly, your target market will find you.

2. Write killer titles. Most web surfers are looking for something specific and have a limited attention span. If the title of your article doesn't grab their attention right away, you will be passed over for something else. Try to fit the description of your content into something that is noticeable above the competition. Use a unique angle, address a perceived need or ask a question to ensure visibility.

3. Hone your writing skills. In order to engage readers and convince them to trust you enough to do business with you, you need to be able to communicate effectively and professionally. Write in a conversational tone that doesn't come off as a sales pitch. Work to reach your readers and deliver information that they can use. If you want customers to click on your research box, you need to connect with them by communicating as effectively as you would if you were face to face.

4. Talk to your audience, not at them. No one likes to be lectured, and no one willingly subjects themselves to a monologue. Engage your readers so that they don't lose interest until they've read everything you have to say. Use simple language and a conversational tone. Share personal anecdotes or testimonies so that readers can relate to you.

5. Visualize your customers. Think of what questions they might ask and how your content is relevant to their everyday needs and problems. Get to know your audience by visiting forums and blogs that might be frequented by potential customers specific to your industry. Stay in touch with prospective patrons by collecting email addresses in order to offer product news, announcements, newsletters, or anything of interest to keep communication going.

6. Use SEO to your advantage. Search engines are used by potential customers looking for information every minute. If search engines can't find you, then neither can prospective clients. Learn how to use keywords and key phrases to incorporate throughout your article so that your information comes up in search engine results. Use keywords to guide your writing and work to make it flow, but be careful not to overdo it. Publishing sites have rules against submitting material that is overly dense with keywords. Try to keep it to about 3% of your total word count.



Do you want to learn more about how I do it? I have just completed my brand new guide to article writing to build your list:

Download it free here: Secrets of Article Writing

Janet Cole is a powerful coach and online mentor. She has over 510 articles in print and has published 4 ebooks.

http://www.online-success-shortcuts.com/secondindex.html




Article Source:
http://EzineArticles.com/?expert=J_B_Cole






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